About us
The Company
Ryan*MacMillan is a social media agency.
We define social media as the online activities, platforms and practices that generate value and meaning through the exchange of information and opinions. We use it to understand, amplify and influence the dialogue around our clients’ products and services.
Influencing this dialogue is crucial in generating interest around products and trust in brands. More than ever, people are forming opinions and making purchase decisions as a result of conversations with friends, family, colleagues or communities of likeminded individuals.
Our products and services help marketers understand what people are already discussing, and how to give them something new to talk about.
We use our Social Media Footprint Analysis to understand the nature of existing conversations (relevant to the brand, product or issue in question), and provide insights into what people might be interested in hearing about.
Our social media planning framework – KUDOS – guides the process of identifying social media-friendly activities – activities that provide Knowledge, are Useful, Desirable, Open and Shareable.
Our ‘Activity Management Programme‘ provides a delivery framework that not only pulls these activities together into a cohesive plan, but also monitors the brand’s share of the conversation and the effect our activities have upon it.
Click here for more background on the company and information on our services.
The People
The Ryan*MacMillan Roll Call goes as follows...
Leo Ryan, Director
Leo Ryan, Director
Leo has worked in digital media since 1996 in New York, Sydney and London.
His most recent role was as Client Partner at Tonic, where he was responsible for Sony Consumer Electronics Europe, MTV and developing Tonic's mobile products.
– leo@rmmlondon.com
– http://www.linkedin.com/in/leoryan
– Download the vCard for Leo Ryan
– Close profile
Iain MacMillan, Director
Iain MacMillan, Director
Iain has nine years' experience in digital media. At Tribal DDB, he worked on Volkswagen before heading up the Guardian and Sony Europe accounts. As a Director of Tonic, his team quadrupled revenues in four years.
– iain@rmmlondon.com
– http://www.linkedin.com/in/macca
– Download the vCard for Iain MacMillan
– Close profile
Dr Dan O'Connor, Consultant
Dr Dan O'Connor, Consultant
When Dan (who occasionally likes to mention that he has a PhD) isn't being a social media consultant for RMM, he's postdoctoral fellow at the Berman Bioethics Institute at the Johns Hopkins University in Baltimore, USA. He has, in his time, lived in Venice, Wisconsin, Leamington Spa and, in a largely unrelated note, once helped Germaine Greer break an overhead projector.
His career has seen him lecture at Universities on both sides of the Atlantic and publish articles on the sort of subjects that raise eyebrows at cocktail parties. Dan has worked on various progressive political campaigns and inexplicably found the time to maintain a cult blog about pop culture. He likes Doctor Who, martinis and irony.
Ben Bland, Junior Consultant
Ben Bland, Junior Consultant
Ben's digital media experience includes developing and managing consumer retail sites in various sectors. His last role was at Boomerang Media where he was the project manager for the design, build and launch of their new online photo-gift business, Magic Boomerang. Before that, Ben assisted in the development of some online dating agencies and has worked in the off line world in PR, venture capital and the legal industry.
– ben@rmmlondon.com
– http://www.linkedin.com/in/benbland
– Close profile
Greg McMaster, Consultant
Greg McMaster, Consultant
Greg has worked as a producer in Tokyo for the last 6 years, putting on music, film and fashion events. He is business development manager at Tiger, a music PR and branding consultancy, conveniently located in the love hotel district of Shibuya. He can recommend the okonomiyaki at Hiroki in Shimo-Kitazawa.
Jeremy Morgan, Consultant
Jeremy Morgan, Consultant
Jeremy has spent the past decade or so running communications campaigns for companies of all shapes and sizes, from Qualcomm and Palm Computing to Amgen and Ernst & Young. Born into humble circumstances in Suffolk, England, he drank his way through a politics degree at the University of York; shuffled hobo-like through London, San Diego, Paris and Los Angeles; and now finds himself providing communications counsel and writing services in San Francisco.
– jeremy@rmmlondon.com
– http://www.linkedin.com/pub/0/110/7a5
– Close profile
Maggie Walsh, Junior Consultant
Maggie Walsh, Junior Consultant
Maggie Walsh is a Media, Culture, & Communication student at New York University with a passion for music and social media. Splitting her time between Atlanta and Manhattan, she avoids studying by working on web design and marketing projects for her labor-of-love company W3 Promotions.
About this site
As we continue to develop our website, we'll endeavour to make use of relevant new tools and services.
At present, we're using the Wordpress blog engine for the main body of our website, del.icio.us to collect our favourite links, LinkedIn to provide details on who we are and Last.FM to share with you our current musical tastes. In the next few weeks, we hope to start using Upcoming to organise our 'laptopdancing' evenings - but more on that in due course.